that talk about me

Me as a kid

Motorcycles became my first obsession speed, mechanics, sounds that sparked emotions and unlocked a sense of freedom and imagination.

As a teen

Valentino Rossi’s vibrant graphics sparked a passion for design. Minimalism revealed true elegance with Armando Testa’s Punt e Mes campaign proved the best design is simple, playful, and emotionally resonant. 

A hint of bitter and a half of sweet .

Armando Testa - Punt e Mes, 1960.

As a Designer, what I believe

MAKE BEAUTY

BY FOLLOWING

FUNCTIONALITY

I have a strong focus on creating an innovative experience that brings value to people by defining a design process identity system and brand design through a playful and constant exploration of typography, imagery and animation.

More than 8 years of experience, spanning User Interface, Interaction Design, Experience Design, Art Direction and Branding.

I working for both local and global brands such as:

A2A - Alessi - Automobili Pininfarina - Ducati - Coca Cola® - Ferrero - FIFA® - Heineken - Intesa Sanpaolo - Lavazza - Lamborghini - Miscusi - Nestlè Group - Pracing Horse - Purina - Rituals - Sonus Faber - The Supreme Commitee of Qatar - Unipol Group

Expertise

Concept

UX & UI

Product Design

Brand Identity

Design System

Interaction Design

Creative Direction

Prototyping

Tools

Figma

Adobe Suite

Protopie

Sketch

Miro

Midjourney

Blender

REWARDS

Best Mobile App 2022

Mena Digital Awards - Fifa® World Cup App 2022

Best Innovation Data Design

Fast Company - A2A One City Dashboard

App of the day

Apple Store - Fifa® World Cup App 2022

Bronze

People's Lovie Winner - A2A One City Dashboard

Best Innovation Urban Design 

Fast Company - A2A One City Dashboard

Bronze Best Ai User Experience

Webby Awards - Nestlé Goodnes

Say Hello.

Good things start with a simple  👋